Last year was fantastic but don't just take our word for it. Here is what the attendees said about their time at the retreat.
The Flower Farmers Retreat
Grow a Sustainable Business
21st and 22nd September 2024
Join Roz on her picturesque farm for a transformative two-day event focused on all aspects of running a successful flower farm. This exclusive retreat, limited to a small number of participants, promises to be an event not to be missed for anyone interested in business learning and commerciality in the flower farming industry.
Is it time to work on your business, not in your business?
Here's what you can expect at the Business in a Box retreat:
The Farm/Growing:
Learn about planning, scaling, and profitability in flower farming.
Discover the best crops to grow for maximum profit and how to extend your growing season.
Gain insights into incorporating perennials and foliage in your farm.
Propagation:
Join our Head of Propagation for invaluable tips and techniques for successful propagation.
Master the art of propagating flowers to enhance your farm's productivity.
Tour of the Farm:
A personal guide of the farm where Roz will be , sharing her knowledge and experiences.
Learn about her unique farming methods, techniques, and the reasoning behind them.
The Floristry:
Experience a session on sustainable floristry, including a demonstration of a large floral installation.
Get hands-on and unleash your creativity by creating your own arrangements.
Learn essential skills for cutting and conditioning blooms.
Financial Planning:
Crunch the numbers and develop a solid financial plan for your flower farm.
Understand how to manage your pipeline effectively and ensure profitability.
Marketing Plan:
Utilize the insights gained from financial planning to create a tailored marketing strategy.
Identify your ideal clients and determine how to sell your products to them effectively.
Visibility:
Discover the importance of visibility in the flower farming industry.
Learn how to establish your presence and stand out from the competition.
Branding:
Participate in a dedicated session on branding, where you'll learn how to create a unique brand identity.
Brand Photoshoot:
Each participant will have a brand photoshoot with a professional photographer.
Receive five high-quality photographs to use for your marketing materials.
Social Media Planning and Content Planning
Let's get these channels working for you. Roz will share all her hints and tips to ensure your content is not only visible but engaging.
One-on-One Session with Roz:
Discuss your specific business goals and challenges with Roz in a private session for 30 minutes.
Benefit from Roz's personalized insights and recommendations. This will be scheduled after the retreat in 2023.
Ongoing Business Support:
Gain access to a free Facebook group for three months following the retreat.
Receive valuable advice and support to help you navigate your flower farming journey.
Investment: The all-inclusive investment for the Farmers Retreat , including meals at the farm and the branded photoshoot is just £595.00 +VAT (don’t forget it’s a business expense and tax deductable)
What's included:
Comprehensive training covering all aspects of flower farming and business management.
Branding photoshoot with five professional photographs.
All materials required for the floral installation and sustainable flower shoot.
Delicious lunches and refreshing drinks on both days, enjoyed under the apple tree.
What's not included:
Accommodation and evening meals.
Roz will host a dinner on the evening of the second night, which will be available at an additional cost.
Are you ready to step up and build a sustainable flower farming business?
This Retreat is for you if you…
- Have a business already but you feel it lacks scale or profitability and need a helping hand
- Thinking of starting out and not sure on the viability, the numbers and how to make it all work.
Don’t worry, I have been there too. The Flower Farmers Business Retreat has been designed as the retreat of all retreats – a business in a box.
Roz wants you to leave her farm energised and ready to grow your business. She will hold you accountable as you develop on your journey within a business membership. It certainly is not worth investing if you don’t take action.
So what is the investment?
I know. You’re tired of hearing you have to spend money to make money. But not all investments are of equal value to you and your business.
The Retreat is jam-packed with value that will pay out in profits.
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Sustainable floristry and large installation hands on demonstration. Worth £175.00
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Financial Planning, Marketing Plan and Strategy Worth £500.00
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Branding Workshop – Worth £275.00
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Branding Photoshoot with images for you to use in your business £475.00
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One to one session with Roz £250.00
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Ongoing Business Support for three months in a membership £100.00
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Social media and content planning workshop£250.00
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Scaling and growing your plots. What to grow when and how £250.00
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Propagation techniques workshop to increase your stock at no cost £250.00
Total cost: £2,525.00
Your Investment: £595.00 plus VAT ( and it’s a business expense and tax deductible)
Payment plans: £100.00pcm plus VAT for 6 months
Don't miss this incredible opportunity to learn from Roz's wealth of knowledge and experience in flower farming. Join now to secure your spot at the Business in a Box retreat and take your flower farm to new heights of success.
About Roz...
Roz is passionate about helping farmers, small holders, landowners, and florists globally create profitable businesses from farming cut flowers.
Roz has taken the journey from learning how to grow cut flowers all the way to running the profitable and sustainable business at Field Gate Flowers.
She knows your struggles and how time-consuming and tiring this venture can be.
She understands there’s more to a successful flower business than just growing flowers!
Most importantly, Roz can help you jump to the front of the queue by sharing the knowledge she has gained over ten years as a flower farmer.
She is perhaps uniquely placed to teach you how to be a profitable flower farmer, due to her background. She has 30 years marketing experience and has run her own businesses for decades.
. . . to be successful and profitable as a flower farmer, you need both the business framework and skills AND the horticultural knowledge and plans.
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